Cria Collective Brings Utah Makers and Neighbors Together at Markets

November 13, 2026 · SUPPORT Utah

Founded in Provo by Max, Hannah and Zach, Cria Collective hosts community markets around Utah where local startups can meet shoppers and each other. Here's how it works for both vendors and visitors.

Cria Collective is a Provo-based market organizer that hosts markets around Utah, giving local startups a place to set up a table, meet the community, and network with other small businesses. As the business describes itself, it's about "uplifting market events that bring small businesses and their communities together." If you make something and want people to see it, or you simply like spending a morning browsing goods made by your neighbors, this one is for you.

Started by people who've been behind the table

Cria Collective is run by Max, Hannah and Zach. According to their story, they started it after working to grow an apparel business in Provo, a brand called sonks, which they still remember fondly ("long live sonks," their website says). Along the way they learned that getting products in front of the right audience wasn't easy, and they found themselves asking a simple question: where can we find people who see our vision?

Cria Collective was their answer, a place for local startups to do just that. The name carries the idea. As the founders explain, "Cria" means to grow something through consistent care. Their invitation to makers is warm and direct: "Bring what you've planted and grow with us!"

What a market day looks like

For shoppers, Cria Collective describes its markets as a chance to meet the people behind what you buy: spend a morning with local makers, find something made with care, hear the story behind it, and get to know the businesses in your community. For vendors, it's a chance to meet customers face to face and build relationships with other small businesses.

The website lists The January Market on January 23 at 241 Event Space in Provo, with free applications for early applicants and tables at $75 if approved. Upcoming dates, venues, and vendor details are posted on the market calendar on their site.

How vendors get a spot

The process is laid out in three plain steps:

Choose a market. Check the date, venue, and fees, then submit a vendor application.
Wait for approval. The team reviews applications and sends a private booth payment link to approved vendors.
Confirm your booth. Payment is due within 3 days of approval, and each market page includes setup and arrival details.

There's also a vendor guide and FAQ covering application requirements, booth information, and arrival instructions. If you have questions, the team can be reached at [email protected] or 435-218-6456. When emailing, they ask that you include your business name, the market, and any application reference, and keep payment card details private. You can also find them on Instagram at @criacollectiveco.

Room to grow

Cria Collective is a new venture, founded in 2026, built by people who know what it's like to have a product and no obvious place to show it. Their markets are a practical, budget-friendly way for new Utah businesses to get started, and an easy way for the rest of us to meet them.

Every booth at a local market is someone's idea taking root. Choosing locally owned Utah businesses is how we help those ideas grow.